Back to ProjectsCase File // Verified Outcome
Automation

Real Estate Lead Automation: DMV

A hands-free pipeline (CRM entry, SMS, email drip, Slack alerts) replaced manual lead follow-up.

Primary Impact Metric

90 sec

Lead Response Time

Real Estate Lead Automation: DMV
01 // SITUATION & CHALLENGE

The Operational Bottleneck

A DC-area real estate agent was manually following up with every web inquiry, missing hot leads that went cold while she was showing properties.

02 // ACTION & ARCHITECTURE

Engineering Strategy & Solution

Built a full lead automation pipeline: web form → CRM entry → instant SMS acknowledgment → timed email drip sequence → Slack alert for high-intent signals, all hands-free.

03 // VERIFIED RESULT

Delivered Operational Impact

Response time to new leads dropped from hours to 90 seconds. Conversion from inquiry to showing booked increased by 35% in 6 weeks.

Supporting System Visuals

More on IG →
Real Estate Lead Automation: DMV proof asset 1
Real Estate Lead Automation: DMV proof asset 2
Real Estate Lead Automation: DMV proof asset 3

Technologies & Protocols Used

n8nAirtableTwilioMailchimpWebhooks