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Automation
Real Estate Lead Automation: DMV
A hands-free pipeline (CRM entry, SMS, email drip, Slack alerts) replaced manual lead follow-up.
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Primary Impact Metric
90 sec
Lead Response Time

01 // SITUATION & CHALLENGE
The Operational Bottleneck
A DC-area real estate agent was manually following up with every web inquiry, missing hot leads that went cold while she was showing properties.
02 // ACTION & ARCHITECTURE
Engineering Strategy & Solution
Built a full lead automation pipeline: web form → CRM entry → instant SMS acknowledgment → timed email drip sequence → Slack alert for high-intent signals, all hands-free.
03 // VERIFIED RESULT
Delivered Operational Impact
Response time to new leads dropped from hours to 90 seconds. Conversion from inquiry to showing booked increased by 35% in 6 weeks.
Supporting System Visuals
More on IG →


Technologies & Protocols Used
n8nAirtableTwilioMailchimpWebhooks